I've spent 20 years learning how businesses grow, and longer learning how people do.

Marketing and business strategy, powered by AI. Coaching and breathwork, grounded in real certification, not generic wellness talk. Same person, same underlying philosophy.


How we can work together

Business, Marketing & AI-Adoption Consulting

Profitability-first strategy, an AI-led approach to paid media across Google, Meta and beyond, and a business-specific AI system trained on how you actually run, not just a ChatGPT login.

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Holistic Coaching &

Breathwork

Breathwork, nervous system regulation and Human Design

as a decision-making tool, for people ready to stop

carrying what isn't theirs.



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Clients I've worked with

CREDENTIALS & EXPERIENCE

Both sides, backed up.

  • 20 years running a marketing agency, built and sold NLOM


  • AMI 2019 Award, Best Data-Driven Strategy


  • Certified Conscious Connected Breathwork Facilitator, trained under Tim Morrison


  • Yoga Teacher Training & Meditation training, Agama Yoga


  • 2+ years running coaching and breathwork professionally, from 1:1 sessions to corporate and elite-sport team workshops


  • Volunteer Managing Director, DIIGG Wellbeing, built and led through full board governance


  • AI systems built for how a business actually runs, not just a ChatGPT login